SEO OR PPC; Which strategy is best for traffic generation
SEO OR PPC; WHICH STRATEGY IS BEST FOR TRAFFIC GENERATION The success of an online business greatly depends on the traffic generated to its website. In order for your business to grow, it's very important to draw in your clients with organic traffic , at the same time, apply strategies to attract them with ad campaigns and online marketing. You can achieve these goals by utilizing effective SEO and PPC techniques. Both techniques are presumed to be valuable to any marketing strategy plan. But the question remains, which is the right technique to generate traffic for your online business? SEO You must have come across the words " Search Engine Optimization " before, but probably have no idea what it means or how to use it? Basically, SEO is utilizing targeted keywords or keyphrases and other related strategies to rank page(s) higher on search results. It's very important because nearly 80% of online traffic you get is searched for on search ...